Five months to go – how to plan for a new school prospectus

I had a meeting recently with a Secondary Academy going out to tender for a design of new Academy prospectus, and I visited them earlier this week to show and talk them through some samples of our work and explain why Lore Creative would be a great fit for them.


Once we had spent some time discussing samples and the design of various prospectus packs the conversation turned to some of the project specifics; mainly looking at timings, deadlines and the overall plan of ‘how best to plan for a new school prospectus’ and I hoped that other Schools may find this of interest and therefore wanted to share this you…


This is how we, at Lore Creative, organise a new school prospectus project. We tailor make a project schedule to each client, so there will of course be variations of this, but as an example, please see below…


Activity to take place Suggested Date
Lore Creative to visit School to show portfolio and discuss processes and sample timings and costs. Late April 2019
If Lore Creative commissioned and chosen for the project….
Lore Creative to visit School to discuss design, content and photography ideas, likes and dislikes. w/c 6th May
Lore Creative to visit School to present our initial design concepts for the new prospectus and conduct a photo shoot recon (highlighting key areas to shoot) w/c 20th May
Photographer and project lead at School for photo shoot. Sarah to bring along revised prospectus Design ideas Thurs 6th June.
School to email Lore Creative the Initial text for the prospectus Fri 7th June.
Lore Creative to present full design mock-up and all the photographs from the shoot w/c 24th June
School to communicate any design/text alterations for Lore to make to the prospectus design Thurs 4th July
Designs to go back and forth between School and Lore Creative over email w/c 8th July
School to sign off Prospectus ready for print Mon 15th July
Delivery of new prospectuses w/c 20th August or Early Sept.
Post by Trevor