Mowbray Education Trust

Creation and implementation of full new Trust brand

“We had tried a re brand a couple of times before, unsuccessfully. So we were trepidatious when we went to Lore Creative. However, they were supportive, listened closely and importantly, very imaginative. They understood the brief and worked hard to achieve this – which they did! They provided the right level of hand-holding where appropriate and guided us through the whole process patiently. We are delighted with the result. Overall, we would highly recommend Lore Creative – a pleasure to do business with.”

 

Christine Stansfield, CEO

Mowbray Education gave us a clear brief. They wanted to rebrand the Trust as they didn’t feel their current logo, and visual brand reflected their vision for the Trust. We were therefore commissioned to create a new brand, that was worthy and indicative of their ambition for delivering ‘the best trust in the country’. We were asked to start with a logo that could ‘stand out from the crowd’ and illustrate that Mowbray Education Trust was a ‘shining light’ in education. We wanted to design a logo that was explosive and compelling – one that mirrored the excitement of the Trust leaders when they spoke. We are now working with the Trust to implement the new brand across all schools and communications; from travel mugs to prospectuses, lanyards to signage, and everything in between; always putting Children First.

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